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The Internet of Things (IoT) in Retail - Prospects & Possibilities for Business

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Alex Harpper
The Internet of Things (IoT) in Retail - Prospects & Possibilities for Business

The Internet of Things (IoT) in its basic premise, is a network of objects, most commonly physical devices or IoT-enabled physical assets, that are connected to the internet. They can communicate, analyze, and share data about the physical world to one another via cloud-based software platforms. These physical assets or “things” can be range from consumer devices to industrial machines, to livestock and facilities. In the retail industry specifically, these devices can be RFID inventory tracking chips, infrared foot-traffic counters, digital signage, and mobile devices. While most items can be connected to an IoT network, they must have sensors and actuators, connectivity electronics, and communication software in order to filter and exchange their data.

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Alex Harpper
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