Content Marketing is a part of digital marketing which deals with the creation and distribution of marketing content such as Blog, Article, Press Release which is intended to engage a specific target audience in order to drive profitable customer action.
- SEO: Google LOVES content. They use content in their search algorithms to see how reliable a web page is. The more content your website has, the greater your SEO hygiene will be. In fact, 33% of organic search clicks go to the first result.
- SEM: Content Marketing Service can inspire consumers and viewers to Google your name and industry where they will see your ads. Nearly 50% of marketers spend 10% of their budgets on content.
- Social Media: Content is KING in social media. The more relevant and engaging content you have, the more followers you will have. 75% of all internet users have at least one social media account.
- 41% of people are more likely to express intent to buy when looking at web pages with branded or sponsored content.
- The same percentage of people are more likely to share sponsored content on social media sites when they read it on a reputable third-party site.
- 70% of Internet users would rather read about a brand than see an Ad.
- 78% of consumers believe that organizations providing custom content are interested in building good relationships with them.
- 61% of consumers say they feel better about a company that delivers custom content and are more likely to buy from that company.
Rank-Higher Agency offers content marketing services in Vaughan including blog management, social media content creation, press releases and more at low cost.
Content marketing agencies mainly don’t try to compete with the full-service marketing agencies.
Early-stage startups that always need a flexible marketing solutionMainly you worked out your business plan, logo, website, and all that important stuff.
You have seed or Series a funding, but still need to be frugal.
Content marketing agencies can assist with planning your online marketing strategy.
Mid-sized or large organizations mainly without sufficient internal resourcesBasically you’ve got a high marketing strategy, but when it comes time to execute, you don’t have staff members who have the time to produce content along with all the important meetings, trade shows, and other tasks on their plates.
Organizations with temporary staffing challengesIf your marketing manager just put in her two-week notice or needs to take a three-month medical leave, your blog, and other content marketing efforts don’t need to take a hiatus.
