You would have sent many emails to recipients across the world, only to know that you are not getting the right response. This can demotivate any marketer as one needs to connect with their potential customers the right way to improve the business results. So, how do you do it every time before you send an email? There is no sure shot hack to bring your email marketing campaign on the right track, but you can try a mix of some Best Email Marketing Hacks to check which one works best for your business. Every industry and business is different, so are the customers. You, as a marketer, should venture out to experiment with almost all the types to see which one works in a specific scenario.
Email marketing is believed to be the most cost-effective method of engaging with customers and promoting products.
The average ROI of an email campaign is $38 for every $1 spent.But the question is, does every brand generate such a high ROI?
No, unless they create tailored campaigns that meet the subscribers’ needs.Here are five email marketing hacks that marketing executives use to generate the best results.1- Improve Your Email’s User ExperienceWith tons of emails landing in people’s inboxes, it is difficult to grab their attention and convert them.
To get your subscribers to act upon your emails, you need to communicate its proposition clearly.Here are some ways to improve the overall experience.
You would not want your subscribers to scan their spam box to find the relevant information they want.
Ensure that the subject line indicates what the recipient can expect in the email.For example, if your email contains a limited time discount, the subject line should highlight this.