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Some of the best content marketing tools for your business

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Priya Sharma
Some of the best content marketing tools for your business

Content marketing tools create enormous value that cannot be generated from other traditional forms of marketing for a brand. Human beings are unparalleled to expertise in building strategy,. It is important to have the right technology to help get the job done faster and more effectively.

There are thousands of marketing tools available in the market. With the expansion of horizons on the online platforms, newer software and applications emerge by the day, and some could even be an added cost. They serve diverse purposes too. Given this scenario, it is important to know which content marketing tools can be used for the specific purpose of the brand. We have already shared tips for content marketing. We created a handpicked list of content search tools to help your business achieve the desired CRO.

CONTENT MANAGEMENT TOOLS

1. HubSpot

HubSpot is one of the most robust content marketing tools. As the varied features that give it an edge over the others. HubSpot is an all-in-one growth machine with a platform providing inbound marketing, sales, and CRM support. It provides content managers with resources that enable them to create content, optimize it and ensure it reaches the target audience. When an account has been set-up and the content has been distributed, then HubSpot will analyze the marketing strategy and overall sales performance.


2. Contentools

Contentools is a content marketing platform for creating, publishing, and analyzing contents for marketing campaigns. The application has an in-app content editor that allows content creation with an SEO indicator in place. Some of its notable USPs are AI-powered content insights, auto-publishing for social media posts, collaboration support, and integration with multiple third-party tools like Salesforce, Evernote, Dropbox, and Zapier- are providing a holistic and wholesome content marketing platform to growing businesses.


3. WordPress

WordPress is a highly customizable platform and a blogger’s delight! It has templates which are easy to use and several plugins to expand the reach of the content. By publishing editorial content, WordPress provides a free, easy platform to build a website in no time. Search Engine Journal reports that WordPress powers approximately 39.5% of all sites on the web. The option to use multiple plugins helps in optimizing the marketing process. It also helps in making it one of the most widely used and user-friendly content marketing tools available.


CONTENT OPTIMIZATION TOOLS

1. Yoast

Yoast is a platform widely used for making search engine optimization simpler and user-friendly. It helps to identify issues within the website that affect the SEO and the functionality of the website. Yoast is a WordPress plugin to cater to the SEO needs of a content creator. Yoast does it all by optimizing content for a keyword, editing meta descriptions, and suggesting relevant internal links.


2. Optimizely

Optimizely is an experimentation platform that helps to make the most out of the content marketing strategy. The application gives an insight into the analysis and ways of improving website functionality. It helps to reduce bounce rate, increase on-site time, and build better relationships with your customers.


Conclusion

Though there are a lot of content marketing tools are available in the market, this list sums up the best and the most effective ones. You can use all or any of the above to elevate the quality of content and drive SEO and other marketing strategies. Selecting the right content research and content marketing tools is critical to ensuring the success of the brand and business.


I hope you find this article useful to strategize your contents at the best. It is very important to use best content marketing tools to create best contents for your business. You have to create contents according to your business types. We have shared some content marketing ideas for small business. Kindly go through them. And don’t forget to share your insights. There are various digital marketing companies but one of the best digital marketing company, i.e., Digileap Marketing provides you the best digital marketing services which include Content marketing as well.


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Priya Sharma
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