B2B data can come from a variety of sources, both public and private. Funnl has compiled a list of the most common B2B data sources to help you in your marketing efforts.
Public sources of B2B data include but are not limited to:
- Government Census reports
- Industry association reports
- Seminars, conferences, and trade show attendee lists
- Subscription services such as Hoovers or ZoomInfo
Private sources of B2B data include but are not limited to:
- Your company's customer database
- A list broker that specializes in B2B data
- A marketing research firm that conducts primary research specifically for your company
So there you have it! These are just a few of the many sources of B2B data out there. The important thing is to find the ones that will be most valuable to your company's marketing efforts. With the right data in hand, you'll be well on your way to success.
By understanding what B2B data is, we can better understand how to protect it. At its most basic, B2B data is information exchanged between two businesses. This data can take many forms, but it typically includes contact information, financial data, and details about the products or services exchanged. While some of this data is publically available, much of it is confidential and must be protected to ensure security and privacy. There are many ways to collect and store B2B data, but the most common source is a database. A database can be maintained by a single business or shared by multiple businesses. It can also be hosted on-premise or in the cloud. By understanding the various sources of B2B data, we can better protect this valuable asset.
So, where does your business get its data? Hopefully, this article has given you a better understanding of the different sources of B2B data and how to use it effectively. Want to learn more about specific sources? Visit our blog for in-depth articles on each one at What Are The Sources Of B2B Data? In the meantime, happy researching!